Candy Crush Saga Owner, King – Hypocritical Bullies?

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“King” the maker of the hugely popular “Candy Crush Saga” mobile game successfuly landed a provisional trademark on the word, “Candy” from the U.S. Patent and Trademark Office. So now, obviously, they are aggressively sending cease and desist orders to other games whose titles have the words “Candy” as well as “Saga” in them (King filed for trademarks on “Saga” in 2011). But should King really be the one throwing accusations of intellectual property theft when so many of their games seem to blatantly rip off something else? Even after King recently denied accusations of “Pac-Avoid” being a rip-off of “Scamper Ghost,” the company still took the flash game down. Will King admit that its tactics are unfair? Or is the culture of game cloning and trademark trolling only going to snowball? Kim Horcher, Tim Frisch, and special guest Matthew Mercer (Voice Actor, Filmmaker) discuss!

Read more from Kotaku: http://kotaku.com/candy-crush-thinks-it-owns-the-word-candy-1505420069

Catch Matt on Twitter: https://twitter.com/matthewmercer
Facebook: https://www.facebook.com/matthewmercervo

Get connected to hear more about his fantasy musical project starring Ash Burch (of Borderlands 2) in the coming weeks!
*Note: The work “patent” is erroneously used instead of “trademark” occasionally in this video. King has trademarked “candy,” with the U.S. Patent and Trademark Office, filed the same for “saga” and is aggressively pursuing perceived violators in patent-troll fashion, but it’s actually more like trademark-trolling.

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