McDonald’s, the molded plastic king of America’s molded plastic cuisine, has decided that money will no longer suffice to purchase its meager offerings; the company now demands that you degrade yourself in order to be fed.
Perhaps you saw McDonald’s Super Bowl ad last night. (If you did not, bless you.) In it, the $90 billion corporation films unsuspecting customers being told that no, they may not purchase their McDonald’s food for money—instead, they must commit on-camera acts of schmaltz in order to feed the marketing needs of the McDonald’s corporation. The price of breakfast? “Dial up your mom, tell her that you love her.” The price of a snack? “Telling me what you love about your son.” The price of a Happy Meal? “One big family hug.” The price of a strawberry sundae? “Dance right now.”
To be clear: normal, presumably middle or lower class Americans seeking cheap food are made to grovel and put their most tender family dynamics on public display for use in a $4.5 million commercial that will benefit a $90 billion food corporation that operates solely for its own profit. The consumers in question are rewarded with McDonald’s food costing well under $10. This on-camera transaction is meant to demonstrate the affinity for human love that a company that pays its employees poverty-level wages holds in its nonexistent heart.
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STORY:http://gawker.com/mcdonalds-is-americas-most-cynical-corporation-1683229882